The Collapse at Netflix Signals the End of Audience Capture
sleepyguy
32 points
21 comments
July 24, 2026
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Discussion Highlights (7 comments)
beanjuiceII
netflix is terrible there are so few watchable shows..they should take notes from apple tv which is fantastic
password54321
The stock market is not a reflection of reality and revenue and users are up. Software stocks are generally down because all the money is going to the current bubble (hardware) before we come back down to earth.
leetrout
> The situation is so dire that even Netflix’s biggest new series of the second quarter failed to get renewed. And all the other numbers tie back to this. No one wants to invest in a story that ends on a cliffhanger to not be renewed or even worse to get season 2 that is >50% filler because the writers save up for 5 seasons and then season 2 ends on a cliffhanger to never be renewed. It's all got too much sprawl and poorer production value now. Good riddance
dangle1
And the author posted a follow-on article yesterday: https://www.honest-broker.com/p/predictions-on-the-future-of...
drweevil
This is a death-spiral. If a company instead adopts a sustainable, customer-centered business strategy they will be punished in the stock market for "stagnant growth," the CEO gets replaced and or a hostile takeover occurs, and there we go again.
angmarsbane
In my household we're back to watching TV shows from the 2000s, 4-8 seasons some of them 23 episodes. It's also kind of fun watching these characters are story plots adapt to mobile phones, blogs, and social media.
jfengel
Netflix always used to get a lot of crap for refusing to renew series. The "second season slump" graph suggests that they were right: viewers don't tune in for the second seasons. It doesn't matter why that is. It only matters that they put their money to something that does keep people subscribing. If they don't have the creative wherewithal, that's a different problem. It's hard to feed the gaping maw of people seeking entertainment. They hold everything they watch to the highest standards -- TV shows that cost $10 million per hour, and movies that cost $100 million per hour.