The Copilot+ PC brand is dead

glimshe

This is the first time a corporation has spoiled a word for me. "Copilot" is a term like any other and when I first heard the name, I thought it was an alright, if uninspired, choice. Now I can't hear the word "Copilot" used in any context without having negative feelings due to Microsoft's saturation campaign. Speaking of this, I also wonder about present and future people named "Claude", a mainstream name in some parts of the world.

macintux

Related discussion: https://news.ycombinator.com/item?id=49844896

throwa356262

The sad part of this is that all those powerful NPUs are basically paperweight. 35-50 low power TOPS taking 1/5 of the die area and not being used by anyone...

stefan_

We laugh at Google being deadly behind with Gemini but is there a place that has fumbled it like Microsoft? I guess Apple comes close, but with them you get the feeling they were never in it to begin with.

drooopy

For something to be considered dead, it must have been alive in the first place, which was never the case with the Copilot PC brand.

rdtsc

> the purpose for Copilot+ PCs was to be able to deliver [NPU] experiences Maybe for developers. Not sure ordinary consumers looking for a new tablet or laptop will be asking for “NPU experiences”

vrighter

so can we actually remap that useless coilot button that replaced the useful menu key?

donmcronald

The problem with CoPilot+ is that it was negative value on a PC because of the way Microsoft entrenched the related (system) services into Windows. I got a mid range laptop (Core Ultra 7, 16GB RAM, integrate Arc GPU) that I would consider ideal in terms of build quality, specs, etc.. That is until Microsoft’s bloatware starts using a ton of RAM and CPU. Something like 10% CPU use doesn’t sound like a lot, but it’s massive on a laptop because it destroys the battery life. And all it’s doing is running things I don’t want that consume RAM. I’m talking 16GB of RAM 50% used up by Microsoft bloatware. Microsoft doesn’t think, or care, about PC users anymore. Everything they’re doing with Windows makes your PC consume more resources with the goal of trapping you into another pay forever service. They didn’t even make the CoPilot+ stuff “not suck” before abandoning it. Now it’s just another crappy Windows service gunking up your PC. Vendors should have never agreed to it and IMO the degradation it causes is enough that most of the PCs with it fall into the range of false advertising. I can’t imagine anyone’s battery claims are taking the CoPilot+ trash in Windows into account.

advenn

I use Linux so I didn't care about copilot stuff. But recently at work I got dell workstation. It costs around 5k usd. The specs are great. But it has single Ctrl key on the left side, copilot button took its place. I can't jump between words with one hand, I have to press Ctrl with my left hand, and use arrow keys with right hand. This single choice made the machine piece crap

throwaway85825

Instead of AI slop they should have marketed a 'reliable PC' with ECC RAM and a more bug free windows.

j45

Did his ever catch on to begin with?

itomato

You're telling me all those laptops with the keyboard, trackpad and screen askew are tainted in another way? Who is buying these? What forecast suggests these BOMs are profitable?

rsynnott

I was unaware that that brand was alive in the first place. Does Microsoft just call _literally everything_ 'Copilot' now? Nadella will be changing his name to Copilot, next.

Danox

Microsoft Copilot was dead on the day Apple made their announcement that they weren’t giving Sam Altman/OpenAI any money for AI and the second nail was the announcement that Google was only getting a measly $1 billion refund (for Apple using Gemini) on the $20 billion dollars they were paying Apple for a default search position on Mac OS.