How Big Diaper absorbs billions of extra dollars from American parents

Anon84 138 points 266 comments March 08, 2026
thehustle.co · View on Hacker News

Discussion Highlights (20 comments)

glimshe

Now that I think about it, Big Toilet Paper is a threat to democracy by robbing billions from unsuspecting high-fiber food eaters.

umang-sinha

big diaper needed to be exposed

abustamam

We're using cloth diapers for our daughter (6m). She's still exclusively breastfed so no solid poops but so far I estimate we've saved over $100/mo by this decision. The story may change when she starts on solids but I recommend everyone to try out cloth diapers, just make sure you have a routine and system in place to make it less overwhelming (we have two diaper pails next to the changing table, one for disposable wipes and one for the diapers, every other day we wash the diapers and liners).

westurner

I was designing waterproof textiles a few weeks ago and somewhat accidentally also designed a Chitosan-Alginate Fleece that could be used as fleece liner, super absorbent diapers, gauze How do the production costs for Chitosan-Alginate Fleece compare to diapers and gauze?

Forgeties79

That does strike me as pretty early but hey, I’m sure it happened and it still happens! But I do agree with the core thesis that people seem to be waiting a very long time. How long is “too long“ is hard to determine though if you ask me. Potty training is not just about when your kid is ready, it’s also about when the parents have capacity to handle it because frankly it is an incredibly intensive, involved, messy process that usually takes several days if not weeks. It also usually has setbacks and even full resets. One of my kids we started at 18 months and he almost got it but we started to see serious regression and had to pull back. We then tried again a few months later and he was good to go. I think it is very reasonable to have your kid potty trained by 2 for most people, but that is mostly based off my experience and that of my peers, not some sort of data driven observation or something. Also, and this may seem obvious to folks but it’s worth mentioning, it’s of course easier to potty train your kid the older they are. So some people know that they could do it sooner but decide that it’s worth just waiting a little longer so that the process is easier. That’s valid!

HPsquared

Babies and childcare can cost either a huge amount, or not very much at all.

cowpig

I feel like the time demands of modern life are the main culprit here. Today families mostly need two working parents, which means nobody to take care of the baby full-time. If you have someone taking care of them full-time, toilet training early is usually easy and a net time save. But if you can't ever invest that time because of the time version of the poverty trap, you are in diapers until the kids are developed enough to make the transition themselves or by seeing other examples (at daycare, etc), or are just old enough that it can be explained to them.

noemit

My mom toilet trained me at 3 months. She had me on a schedule and she would hold me one toilet during the determined times and I would go. This was right after communism fell so she only had access to cloth diapers, and cleaning them was so annoying she did it as early as she could. She was shocked at how long my kids stayed in diapers. I asked her how, and well there is a slight difference between us. She had 2 years of parental leave. I had 1.5 weeks with my second. I did a board meeting from the hospital with my first. Let's just say I don't have the time to dedicate to it. It takes 2 weeks of dedicated focus, repeatedly putting them on the potty, rewarding them, and cleaning up. I know it's possible. Modern life tends to build on these conveniences and efficiencies until it's no longer possible to go back. I have tried "underwear weekends" with my 2nd so he seems what it's like to pee himself but it's just not enough. He needs 2 full weeks and I'm sure he'd get it. By the end of the weekend he's just starting to grasp it, and then on Monday I put a diaper on him again and it's more confusing than helpful.

joenot443

Have any parents tried Elimination Communication? Basically teaching your baby to inform you that they’re ready to go, and taking them to the toilet immediately. This is something my partner wants to try when we eventually have kids. Something I’d never heard of until last week. https://en.wikipedia.org/wiki/Elimination_communication

xivzgrev

Parent of 2 kids. Parents receive enough judgement. Do whatever works for you! -cloth diapers? Awesome -train early? Awesome -train later? Awesome There's trade offs for each, and you are going to figure out what works best for you. If you want to train later and the diaper companies make more money, that's how a market is supposed to work. They're providing a product you value. So all good!

Archonical

With declining birth rates in the west, wouldn't it also make sense that Big Diaper is increasing prices and expanding into luxury products while unit sales go down? Expanding into products for the elderly, like incontinence, would also make sense, or perhaps expanding products into more countries (I don't know the global reach of say Pampers). I know it's not the same thing as enshitification, and I don't know if the diaper industry is even vulnerable to enshitification, but it would be such a nice play on words if the diaper industry had enshitification.

matthewaveryusa

All our kids were trained between 2-3 y.o, with overnight 3-4 (boys take longer (¬_¬)) honestly diapers isn't even a cost factor. When daycare is 2500-3000/month those first 3 years, diapers are picking up pennies in front of a steam roller.

perks_12

I know the Hustle is a Hubspot content factory, but I got to admit they've been capturing more and more of my reading and (YouTube) watch time recently. They have fascinating topics and seem to be researched very well.

nkrisc

Diapers are overall a tiny expense compared to what you’ll spend over the course of their childhood. It only lasts a few years and then you’ll never have to think about diapers again (at least until the next kid). Just do whatever is easiest and keeps you sane. There are bigger things to worry about. My oldest was trained at 3 years, and my youngest at 18 months. The oldest only trained for a week, and the youngest trained for almost year.

lostmsu

My wife tried early teaching and cloth diapers with the first one, but with the second one we just use regular diapers. IMO early toilet training is just wishful thinking combined with confirmation bias. If you are trying it and it is going hard... just don't, you are not doing anything wrong, you've been just misled. Just wait until your child can consistently follow instructions and does so willingly for important matters. Otherwise the result is as expected.

stackedinserter

> More recent studies and surveys, tell us that the average age for starting toilet training is ~21 months. The way they raise kids in NA was one of the cultural shocks for us. 6yo kids in strollers. Parents never walk with their babies outside. Well, baby pram is not even a thing here. Diapers until age of 3 or 4. Overall hygiene/cleanness doesn't exist. It's ok to pour frootloops in a dirty tray and let the child eat it with their dirty hands. Kids' clothes are forever dirty. It's ok to send your kid to school/daycare with holes in their socks. School assembly? Let kids sit on the gym floor for an hour. Field trip - kids sit on the ground. I'm not surprised society is so mentally unwell here.

sfpotter

Cloth diapers are good. We used them for our last kid with a diaper service and are going to do it again washing them ourselves with our next who is due at the end of the month. Regular diapers are useful to have either way. But cloth diapers are obviously much better for the environment and if they're an option for you, you should consider them. Not a hard concept, not worth a big discussion.

jsmith99

The big difference is that 'real' nappies become extremely uncomfortable when wet (child immediately cries to be changed) so toddlers get a strong incentive to stop wetting whereas with modern disposables they barely even notice when they wee.

newsclues

As long as people are consistent being ecologically responsible seems great. When people tell me I need to use paper straws but they can use disposable diapers, it makes the logic in my brain meltdown

cm2012

"Big diaper" has made basically every form if diaper 80% cheaper compared to 30 years ago, also.

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