How Beyond Meat sank from a $14B plant-based protein powerhouse to a penny stock

bookofjoe 25 points 20 comments April 12, 2026
www.marketwatch.com · View on Hacker News

Discussion Highlights (7 comments)

bookofjoe

https://archive.ph/w4Gn6

sellmesoap

From the archive.pH link: > company’s current cash position will last four about six more quarters. Is that the type of mistake an LLM makes?

pingou

How come they are not able to make a profit? They have more and more competitors, ok, but surely the competitors are not rushing to also lose money, it seems that there is profit to be made. Why were they not able to optimise their costs over the years? "the price gap between more-expensive meat alternatives and the real thing kept widening since 2022, to $4.20 per pound in 2024" That's quite surprising, what could be the reasons?

metalman

disgusto revoltient was and is money trying to sell waste to get more money useing hype nobody wants to eat bugs and slime but that does not stop the money from trying to force it down peoples throats. try harder?, it will become illegal to market this as meat, or meat alternative, etc, and will be forced to label as vegetable protien, of which there are thousands of varieties all ready.

chinabot

Shame, I only tried one once and it tasted quite nice, too expensive though. I guess I was in the minority.

HardwareLust

I just never liked their products because none of them tasted very good. Impossible products are much more palatable imo, especially their burgers.

deterministic

Beyond Meat might be the most ultra-processed “food” I’ve ever come across. It's actually really simple to eat healthily: Cook yourself using real (non-processed) food. The kind of food that doesn't need a label.

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